key trends at pure london fall winter 2011-12

Trendstop.com brings you a sneak peek of the key trends from Pure London Fall-Winter 2011-12. The 70’s disco glamour look that featured heavily on the spring 2011 catwalks looks set to continue into fall. At Pure, we see the trend influencing footwear and knitwear primarily. At ethical knitwear brand Eva Cammarata, gold lurex added sparkle to block colored knits and simplistic tank dresses, whilst Beyond Skin embrace the trend with red suede and gold leather sandals that hark back to the days of Studio 54. The heritage trend continues to gain momentum especially in the footwear and accessory markets. Leading the way are natural veg-tan lace ups and brogues at Rae Jones whose vintage inspired design ethos is also translated into classic heritage bags for fall. Tamara Fogle’s ‘timeless’ bags see antique German flower sacks from the 1880’s and antique Hungarian grain sack fabrics made into classic handbags and luggage styles. Antique lace and whimsical prints emphasize a return to romance. Finnish ethical label Minna incorporates lingerie lace into her contemporary designs creating a modern vintage feminine look. At Beautiful Soul, floral prints feature strongly in their ‘Painting by numbers’ collection. Inspired by an English country, garden Swallows, roses, bluebells and butterflies are printed onto ladylike shifts in organic silk. Look out for the full trend report and hundreds of images from Pure London at Trendstop.com.